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The 5 Effects of Apparel on Athletes

Athletic apparel has changes a great deal over the last 2 decades.  Many of us can remember what we wore in grade school athletics and look at what they are getting to wear now and wonder, What the Heck?

But is there a correlation between the increase of physcial ability and the apparel itself?  We will explore the benefits and effects of apparel on athletes in 5 main areas.


1. The Mental Effect

Of all of the different effects of apparel on athletes, the mental effect is probably the most apparent.  We have all heard to dress for success, and this rule applies equally to athletics.  If what you are wearing makes you feel faster and stronger, you will train like you are faster and stronger.  There will also be a boost in confidence in your athletes from wearing apparel that looks sharp.  Show your athletes that you are invested in them. There is so much time and effort that goes into training a player by the coach and the athlete, don’t come up short when it comes to making them feel like they LOOK the best.

2. The Physical Effect

Moisture wicking technology has become a must in the athletic world, but what exactly is moisture wicking and how does it work?  Most fabric will keep and absorb sweat against your body and in the fabric.  Moisture wicking fabric pulls the moisture away from the body to the surface of the fabric in a process called capillary action.  100% polyester clothing is more flexible than cotton or cotton blends which allows a better range of movement and lessens restriction.  These materials also allow for more air flow.  Combining all of these factors allows an athete to train and perform better and longer while reduce the chance of over heating.

3. The Perception Effect

The mental effect is based on how the athlete feels about them self.  The perception effect is based on how others view the athlete and team as a whole.  Teams have pregame rituals to get into the head of their opponent (Remember the Titans), but dressing like the more dominant team can have the same effect. This also works at the individual level. Compression material is going to make an athlete look stronger, which can be intimidating to an opponent and motivating to a fellow athlete.  Imagine Usain Bolt wearing a baggy t-shirt and shorts, he may still be the fastest man on earth, but he sure wouldn’t LOOK that way.

4. The Moisture Effect

Too much moisture is an athlete’s worst enemy.  One of the worst parts about wearing wet clothing is chafing caused by increased friction.  Workout clothes are worn on a daily basis.  Eventually it doesn’t matter how you wash a cotton shirt, the smell just will not come out.  100% polyester moisture wicking material is much less prone to the build up of smelly bacteria.  Not only does it cause for the “locker room smell”, but also can cause rashes and skin irritation.   Another benefit of moisture wicking is that athletes don’t look as sweaty because the sweat is pulled off of the body and evaporates on the outside of the fabric.

5. The Performance Effect

The end result of these effects is enhanced performance.  If an athlete feels better, looks better, and can train harder, you will have an athlete that performs at a higher level.  When it comes to any sport, it’s the little things that make all of the difference; from planning, to critiquing, to imlimentation.  If something as simple as the right apparel could make a difference, it should be part of your strategy to make your athletes the best they can be.


This is why we created our workout specials.  We want you to be able to outfit your student athletes with the best apparel possible.  Please let us know your opinions and input on this topic below.


Be sure to visit our workout specials here.  Workout Specials